Media Campaigns

Managing Your Campaign – Taming All the Elements

Now that you’re in the thick of your media campaign, don’t sit back and wait for the sales to come in. You still have plenty of work to do. You have to monitor your results. You need to see which pages on your site are receiving the most visitors. Which ones are like Astroturf in the Sahara – they stand out and are getting tons of attention? Which ones are standing in the corner of…


By: Hartland Ross